InfoComm 2025 was more than just a trade show—it was a celebration of innovation, connection, and the future of digital signage. For OptiSigns, it was our biggest and boldest showcasing yet. We came ready to inspire, educate, and engage, and left energized by the incredible conversations, recognition, and momentum.
Whether you experienced it in person or followed along online, here’s a look at what made this year’s InfoComm unforgettable and what it means for the future of Digital Signage.
A Booth Built for Experience
With two distinct sides—one focusing on interactive, content-driven environments and the other showcasing our powerful hardware lineup and new OptiSound feature—the goal for this year’s booth wasn’t just about filling a space. It was designed to be a fully immersive journey into the future of digital signage, where innovation meets real-world application and every interaction highlights what’s possible with OptiSigns.
With lifelike displays that included a retail space, a workplace setup, and a fully immersive restaurant featuring content-rich digital menus, the OptiSigns booth gave attendees a tangible look at how our platform can transform everyday environments. To keep the energy high, we added a playful touch—complete with spin wheels and swag giveaways that drew long lines and plenty of smiles. One standout attraction was our Lift and Learn exhibit, cleverly designed as an oversized coffee cup. Guests had a unique opportunity to interact with the display, lifting each item to "learn" more through triggered content. Its creative design, impressive scale, and seamless tech integration attracted a steady crowd throughout the show.
Connecting both sides of the booth was a sensory-rich, immersive tunnel experience powered by the all-new OptiSigns ProMax Player. Utilizing Nexmosphere sensors, the OptiSigns Tunnel transported guests from one side of the booth to the other—setting the tone for the dynamic journey ahead.
Once through the tunnel, attendees had the chance to get up close and personal with OptiSigns hardware, showcased on a sleek, well-lit totem display. Guests could see and feel powerful devices like the OptiSigns Pro Player, Pro Max Player, and Android Stick—getting a tangible sense of the performance behind our platform. Nearby, our brand-new OptiKiosk 32, available for pre-order, drew attention for its sleek design and dynamic functionality.
As a special treat, visitors got an exclusive first look at OptiSound, our latest audio-enhanced signage feature. Guests could explore its capabilities by choosing from hand-curated playlists crafted by the OptiSound team—highlighting how audio can deepen engagement in digital signage experiences.
Rounding out the experience were hands-on demos with live use cases that covered topics like webcasting and our intuitive, reimagined Designer 2.0 platform. Each giving attendees a clear understanding of the creative control and strategic flexibility that OptiSigns brings to every screen.
Award-Winning Recognition
OptiSigns was awarded not one, but two of Future's Best in Show Awards at InfoComm 2025. Honored for both the powerful capabilities of our ProMax Player and our outstanding booth design, these prestigious awards were judged by a panel of engineers and AV industry experts, recognizing innovation, real-world application, and overall excellence on the show floor. Judges visited booths anonymously to ensure fair evaluation and we’re thrilled that OptiSigns made such a strong impression.
“The products and booths nominated for the Best of Show program provide an outstanding overview of new technology on the show floor and shine a spotlight on the very best in professional AV,” said the editorial team behind the awards.
To be recognized among the top innovators in the AV space is an incredible honor—and a reflection of the creativity, dedication, and vision that drives everything we do at OptiSigns.
Technology Sponsor for AVIXA CTS Lounge
As if having a dynamic booth and winning the Best of Show award was not enough, OptiSigns was also proud to serve as the Official Technology Sponsor for the AVIXA CTS Lounge. Leveraging the power of OptiSigns software and our Pro Player, we helped bring a large LED video wall to life. This interactive setup allowed visitors to:
- Find themselves on a touchscreen map
- Take commemorative photos on the selfie wall, automatically displayed through OptiSigns software
- View a rotating attract screen featuring recent CTS graduate photos and testimonial videos from YouTube
The LED wall created an engaging and celebratory environment for CTS professionals, even when not in active use. Graduates also visited the OptiSigns booth to receive a stamp for their AVIXA scavenger hunt, adding to the fun and encouraging exploration across the show floor.
OptiSigns Xchange Panel: Thought Leadership in Action
Rounding out our InfoComm experience was the OptiSigns Xchange Panel as hosted by AVIXA Xchange Live. By bringing together OptiSigns customers and partners, the panel discussion covered everything from where digital signage is heading to how real-world applications are evolving.
Panel highlighted topics included:
- USSI Global: Leveraging AI to enhance targeted advertising with privacy in mind
- Nexmosphere: Driving business outcomes with sensor-based signage solutions
- Verkada: Operational use cases evolving in modern office environments
- La-Z-Boy: Redefining retail experiences and customer journeys with digital signage
- OptiSigns Roadmap: Sharing next-gen platform capabilities and what’s coming next
Widely attended, this session was an energizing deep dive into the future of digital signage—and the technology and partners making it possible.
Grateful for the Community
What truly made InfoComm 2025 special was our OptiSigns community. We had the chance to speak with so many of our existing customers, many of whom went out of their way to visit the booth, share success stories, and celebrate our growth. These conversations remind us why we build what we build—and they fuel our commitment to deliver even more value and innovation.
All in all, InfoComm was a massive success for OptiSigns and we look forward to bringing continued innovation as we lay the foundation for the future of digital signage.
Aisha Albritton
Director of Trade Show Strategy and Event Marketing
